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2025 AGENDA

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11:00 AM

11:00 AM - 11:15 AM

15 Minutes

Opening Ceremony - Welcome Address

Speakers

11:15 AM

11:15 AM - 11:30 AM

15 Minutes

Keynote Speaker Address - Strengthening Regulation and Innovation: Advancing Nigeria’s Beauty and Cosmetics Industry

Speakers

11:30 AM

11:30 AM - 12:30 PM

60 Minutes

PANEL 1 - 2nd Annual Stakeholder Engagement Forum Hosted by: The National Mirror/Technical Committee For Beauty & Wellbeing Services

The National Mirror/Technical Committee For Beauty & Wellbeing Services
Speakers

12:30 PM

12:30 PM - 01:30 PM

60 Minutes

FIRESIDE CHAT 1- Deep Trade: Cracking Distribution & Retail in Nigeria’s Multi-Billion Naira Market

Speakers
Moderators

---BREAK TO VISIT EXHIBITION---

02:30 PM

03:30 PM

04:30 PM

04:30 PM - 04:45 PM

15 Minutes

Conference Close: Thanks & Closing Remarks

Speakers

11:00 AM

12:00 PM

---BREAK TO VISIT EXHIBITION---

02:00 PM

03:00 PM

04:00 PM

04:00 PM - 04:30 PM

30 Minutes

BWA LEADERSHIP NETWORK PRESENTATION: Plaque Presentation Ceremony

Speakers

11:00 AM

11:00 AM - 11:15 AM

15 Minutes

Arrival & Welcome Experience

Guests arrive through the branded Lush archway, greeted by Brand Ambassadors who hand out event pamphlets. Soft music, branded visuals, and friendly ushers set the tone for the Soft Life Showcase.

11:15 AM

11:15 AM - 11:35 AM

20 Minutes

Opening Segment: Welcome to the Soft Life

The host introduces Lush Hair and the Soft Life philosophy, unveils the new Lush Hair range, and plays a short brand film highlighting innovation, confidence, and style.

11:35 AM

11:35 AM - 12:05 PM

30 Minutes

Segment 1: Consultation & Discovery

Lush trichologists lead a live consultation session where guests learn about their hair and scalp types, ideal product matches, and hair health tips. Selected guests receive quick assessments on stage.

12:05 PM

12:05 PM - 12:35 PM

30 Minutes

Segment 2: Lush Hair Masterclass

A Lush stylist conducts a premium styling demo showing how to care for and style Lush Hair for different occasions. Guests see practical techniques for maintenance and longevity.

12:35 PM

12:35 PM - 01:30 PM

55 Minutes

Interactive Break Session

Guests remain in the conference area to explore different engagement zones: • AR Try-On Zone: Experience virtual Lush Nova hairstyles projected live on the LED screen. • Product Display Corner: Discover Lush’s range, scan QR codes for tutorials, and sign up for distributor info. While also Networking and relaxing.

01:30 PM

01:30 PM - 02:15 PM

45 Minutes

Segment 3: Live Styling & Audience Interaction

Stylists perform transformations showcasing the four stages of the Soft Life Cycle, Consultation, Preparation, Styling, and Maintenance using Lush Hair. Selected guests participate live on stage.

02:15 PM

02:15 PM - 03:00 PM

45 Minutes

Segment 4: Soft Life Conversations

A vibrant panel featuring the Lush brand team, stylists, and influencers discussing haircare, confidence, and modern beauty through the Soft Life lens. Includes short audience Q&A.

03:00 PM

03:00 PM - 03:45 PM

45 Minutes

Segment 5: The Lush Nova Runway

The day’s highlight, a stylish runway show where models and selected styled guests showcase the Lush Nova looks. Each walk represents a phase of the Soft Life Cycle, culminating in the Nova reveal moment.

03:45 PM

03:45 PM - 04:00 PM

15 Minutes

Closing Moment: Thank You for Living the Soft Life

The host wraps up the event with appreciation and closing remarks. Guests receive Lush gift bags, take group photos, and share moments on social media.